In the previous lecture, we discussed the emerging styles of cultural tourism; how culture is undergoing commodification to create new culture for tourism and destination marketing.
Read the article on UNIQUELY SINGAPORE: CREATING DISTINCTIVE 'MADE-IN-SINGAPORE HERITAGE CONTENT' found in chapter 3 of the Heritage Development Plan, published by The National Heritage Board (NHB).
1. Click on the link above for the Heritage Development Plan and read pg. 15 - 18 of the article.
2. Post at least one comment / perspective / view on this blog based on the following deduction in the article:
"Heritage and cultural content is a favourite item for the West and not the East."
3. Your comment must be at least 50 words and not more than 100 words.
4. To comment, scroll all the way to the bottom of the blog.
5. Your participation will be regarded as your attendance in this online tutorial. Please leave your name, admin no. and tutorial group number after your comments.
6. The due date for the comment is 30 Nov, 5pm.
7. Email sandrago@tp.edu.sg or shanthi@tp.edu.sg if you need any clarification.
Welcome!
Tourism students in Temasek Business School are asked to discuss about issues and trends surrounding tourism, culture and society by posting their views and perspectives in this blog.
Read the featured article provided below and participate in the thread of discussion on 'Uniquely Singapore: Creating Distinctive 'Made-In-Singapore Heritage content'.
The theme of discussion for tutorial 5 is "Heritage and cultural content is a favourite item for the West and not the East" as shown below.
Don't forget to participate in the poll on this blog "Do you like the Uniquely Singapore tagline?"
Read the featured article provided below and participate in the thread of discussion on 'Uniquely Singapore: Creating Distinctive 'Made-In-Singapore Heritage content'.
The theme of discussion for tutorial 5 is "Heritage and cultural content is a favourite item for the West and not the East" as shown below.
Don't forget to participate in the poll on this blog "Do you like the Uniquely Singapore tagline?"
Monday, November 23, 2009
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